Los Twingos

Design of the logo for Los Twingos, a music group for which I developed a visual identity capable of conveying the band’s personality and character through a recognizable and distinctive graphic concept.

The project focused on creating a visual brand with its own personality, seeking a balance between character, legibility, and expressiveness, so that the logo could function both as an identifier for the group and across its different communication applications.

The main areas of work included:

• Development of the concept and creative direction for the logo.
• Exploration of different graphic resources and typographic solutions.
• Design of a recognizable visual identity aligned with the group’s personality.
• Definition of the brand’s composition, typography, and graphic elements.
• Creation of a solution adaptable to different sizes and media.
• Preparation of the logo for application across different communication and promotional materials for the band.

The project involved approaching brand design from a more expressive and cultural perspective, where the identity needed to convey the personality of a musical project while visually differentiating it.